Spock – People Search Engine

SpockSpock is a new (vertical) search engine with a difference – it’s a people search engine. According to Spock press release thirty percent of all internet searches are people related, and this is the market they are targeting. Like other search engines Spock employs bots that crawl the web looking for people related information. According to its CEO Jaideep Singh it has so far indexed more than 100 million people.

Spock Home Page

I have been playing around with Spock for last couple of days and I must say I am extremely impressed. It presents the search result in a very well organised manner which ensures that you are able to find the information about the person quickly and easily. Below is the search result for famous Indian author and film maker Satyajit Ray.

Spock Search Results

As you can see the results page is divided into two columns. Spock displays the persons photograph, general info and a blurb (extract from Wikipedia for famous personalities) on the right. The main content area displays relevant tags, websites and also list of related personalities. What impressed me most is the fact that Spock automatically assigns relevant tags based on information available on the web. Spock is also community powered. Users can add relevant information (like related websites and tags) and vote on the validity of existing information. Registered users can also create their own profile or claim ownership if their profile already exists. This is an interesting approach however it also exposes Spock to vandalism. Another community powered website – Wikipedia, has been more or less successful in dealing with vandalism. Only time will tell how things would work out for Spock.

A part from searching for people you can also search for people centric terms. This is where the utility of smart tagging becomes evident. I tried the query “Bengali Singer”. Given the little amount of information available related to this topic I was very impressed with the search results. I never expected it to throw up names like Runa Laila,Alamgir and Kabir Suman. You can find some interesting search terms at the official Spock Blog.

Other people search engines like Linkedin and Zoominfo are mainly targeting corporates. On the other hand Spock is targeting the average internet user. As I said, I am very impressed with Spock. If you want to try it leave a comment requesting an invite. I have three invites with me.

Update (June 24) : Invites for spock are no longer available.
Update (June30) : More Invites are available here.

9 Responses to Spock – People Search Engine

  1. Nirmal June 22, 2007 at 7:38 am #

    I too joined Spock 2 days back through an invite. Looks good.

  2. The King June 22, 2007 at 2:09 pm #

    The thing that might make this successful is that many searches in google or whatever search engines are for people. For history classes etc, you do need to look up people and except for wikipedia and a few other links, the rest are all irrelevant sometimes.

    I think why they decided to be a community editing site like Wikipedia because they saw that Wikipedia was an excellent source of information.

    I would like to join Spock but only if it has historic information worldwide. And I hope you don’t have to download anything.


  3. Shahab June 22, 2007 at 7:51 pm #

    And I claim the third invite .. >)

  4. Pallab June 23, 2007 at 8:31 am #

    Invites sent. I still have an invite left.

  5. Vishal June 23, 2007 at 10:25 pm #

    ya seems quite good
    let me try.

  6. Pallab June 24, 2007 at 2:20 pm #

    Invite sent.

  7. Internet Tv June 24, 2007 at 7:42 pm #

    spock looks great, cant wait to try it.

  8. Shankar Ganesh June 25, 2007 at 1:35 pm #

    The concept behind Spock is brilliant! I was also extremely impressed by the way it functions :)


  1. More Spock Invites » Not Just Another Blog - June 29, 2007

    […] Spock. Spock allows you to search for people and people related themes. You can read my review here. Spock is a very impressive service with a lot of potential. It was one of the 12 new and promising […]

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